In 2017, I embarked on an incredible entrepreneurial journey with my first successful company, Dashe.io. What began as a passion project with a close friend soon turned into a lucrative business that taught me invaluable lessons.

The Origins of Dashe.io

My co-founder, Hunter, and I found ourselves drawn into the world of sneakers through a mutual friend known as Av0. Inspired by his interest, Hunter created an electron bot called Deadass Splash that solely supported Shopify websites. Not only was it free, but he also open-sourced the code.

Av0 played a significant role in our early success, taking on the role of PR and providing invaluable support in ways that are difficult to articulate.

The Birth of Dashe

As Deadass Splash gained traction, Hunter decided to create a paid version and invited me to help with the front-end development. With my expertise in the field, we spent the following month building a more polished product and rebranding it as Dashe.

From the moment we launched, Dashe was a hit. We consistently oversold our inventory, which not only generated substantial revenue but also enabled us to move into a spacious house in the Woodlands, just south of Houston, Texas.

Expansion and Evolution

Once we were settled in our new home, we shifted into high gear, refining our product and expanding its capabilities. Dashe went from supporting only Shopify websites to integrating with a variety of platforms, including Supreme and footsites. Despite facing fierce competition and numerous setbacks, we persevered.

A Bittersweet Farewell

After our year-long lease ended, Hunter and I returned to our hometowns. Despite the distance, we continued to grow and adapt Dashe to the ever-changing market. We expanded our team, adding another developer and a manager to boost productivity and profits.

However, by 2022, the sneaker and brand landscape had changed, and public interest waned. Along with several other companies in the industry, we made the difficult decision to close our doors.

Dashe.io was an incredible journey filled with growth, success, and unforgettable experiences. As we say our farewells, we look forward to the next chapter and the opportunities that lie ahead.

While the original site is no longer active, you can still view it on the Wayback Machine. Dashe